| Size: |
11.24 MB |
| Category: |
Books > Ebooks |
| Date: |
2011-01-01 20:20:17 |
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Description
A cool read, got it from http://diyblogger.net
Description from the site:
Follow Edward Bernays, the father of Propaganda, as he gives birth to Public Relations, rises to the top of the steaming pile of marketing heap only to have his methods fail as they encounter the Social Media juggernaut.
Can some of his methods still be used?
They were effective once but can they be applied to todayΓ